The erstwhile Governator's heavily hyped autobiography, Total Recall—which he relentlessly hawked with a publicity-clawing media blitz that put movie junkets to shame—sold a disappointing 21,000 copies in its first week, per The Hollywood Reporter.
The sales are telling, considering the 65-year-old did everything from giving salacious tidbits about illicit sex with his baby-mama mistress to revealing that he had officiated gay marriages.
To put his book's sales in perspective, the year's top nonfiction debut, the Osama Bin Laden-themed No Easy Day, sold 254,000 copies its first week.
Guess this means it's hasta la vista, baby, to the Governator's bid for a best-seller.
Here's what else went down last night:
A Binder's Worth of Binder Memes: Speaking of the debate, Romney's catchphrase du jour, "binders full of women," quickly went viral.
True Crime: Pulp Fiction theme-song writer Dick Dale's wife and son were arrested for allegedly blowing up a propane tank.