Daniel Craig, Seth Meyers, Steve Carell and more are using their celebrity platform to do some good.
In a new PSA released today, the famous faces are joining forces with President Barack Obama and Vice President Joe Biden to help fight sexual assault, encouraging men to speak up if they see a woman in danger. Additional actors featured in the public service announcement include Benicio Del Toro and Dulé Hill.
The PSA is being launched in coordination with the White House Task Force to Protect Students from Sexual Assault, as studies show that one in five women is sexually assaulted in college.
The video, which will air in select Regal Entertainment Group and Cinemark movie theaters, carries a simple message: "If she doesn't consent—or can't consent—it's a crime...and if you see sexual assault happening, help her—don't blame her—and speak up."
"If I saw it happening, I'd never blame her, I'd help her," Daniel Craig says in the clip.
"I want to be part of the solution," Meyers adds.
"It's up to all of us to put an end to sexual assault, and that starts with you," President Obama states.
The participating actors, three of whom have daughters, are clearly passionate about the project, expressing their gratitude for the opportunity to contribute.
"I am honored to be part of such an important and crucial project," Craig said. "The message is clear and simple; everyone has a responsibility. There are no exceptions. There are no excuses. Please watch it and pass it on."
"This PSA is about reaching out to people and letting them know that there is an epidemic of sexual assaults," Del Toro explained. "Those who commit sexual assaults will be condemned, whoever they are. The PSA also encourages any witness to such acts to speak up, do the right thing, and be a hero. It is about protecting and respecting our loved ones—our mothers, sisters, daughters, wives and girlfriends."