BRAND NEW ON E!
Look out, Cara Delevingne!
Your BFF Rita Ora is getting in on the modeling game.
The British songbird is the new face of Madonna and daughter Lourdes' junior clothing line, Material Girl.
"Rita is a talented beauty but what really drew us to her is the confidence she oozes through her music and her unique sense of style," the mother-daughter duo said in a release. "On stage or off, in photos or on the street—she's a magnet! This is what the Material Girl brand is all about!"
Though rumors had started circulating last month that the 22-year-old would star in the junior label's campaign, Ora and Madge didn't officially meet until June 1 at the Sound for Change concert in London, according to the release. But judging from Ora's enthusiasm for her new gig, it's not surprising that she agreed to the partnership so speedily.
"Joining forces with Madonna & Lola!" she gushed on Instagram. "It's Official Ritabots—I'm the new face of @MaterialGirl. #thisisamoment for me #icon #mymuse #argghhhhh #yeeeeaaahhhhhhh #excited"
Ora will replace Georgia May Jagger as the new face of the brand when her fall campaign debuts in July. She follows in the fashionable footsteps of other Material Girl campaign stars like Kelly Osbourne and Taylor Momsen, who is taking her modeling career to the next level by signing on with Next Model Management.
Ora is also represented by the agency, but given the fact that she's already landed a Elle cover and spread, plus her new campaign, we don't think she needs much help in the modeling department!
Are you excited to see Rita in upcoming Material Girl ads?