At first the audience was shocked, gasping at what they just saw. Then, they realized they were just the latest victims of a good old-fashioned Sacha Baron Cohen joke.
"Grace Cullington is the oldest, sorry, was the oldest," Cohen said after the audience started laughing. "I dedicate my award to her. It's obviously a tragedy, but on the bright side what a great way to go. She'll probably make the Oscars In Memoriam section…Anyway tonight is not about her, it's about me."
—Additional reporting by Brett Malec and Marcus Mulick