BRAND NEW ON E!
Jude Law's animal instincts are impelling him to take action.
The Anna Karenina star is using his considerable celebrity to advocate for animal welfare, joining forces with PETA to rally for the continued ban on seal fur.
The 40-year-old actor has written a letter on behalf of the animal-advocacy group addressed to the World Trade Organization, PETA announced on its website.
In it, the actor reportedly urges the trade-governing body to keep in place its ban on commercial seal products amid a bid by the Canadian government to dispute the trade agreement.
"I'm writing to urge the panel to uphold this ban, which is in line with the wishes of compassionate people all around the world, including the majority of European citizens," he writes in the letter.
The ban was instituted by the European Union in 2010, and a hearing is scheduled for later this month to revisit the debate
Law is the latest celeb to partner with PETA to raise awareness of animal-rights issues.
In February, Joaquin Phoenix starred in a provocative TV spot that promoted veganism by depicting a fish's last dying moments. And last week, Dancing With the Stars hoofer Kym Johnson posed naked in a campaign to fight animal testing.