Another win for The Artist. A rare loss for Mad Men.
The black-and-white silent took top film honors Saturday night from the Producers Guild of America.
The 1960s drama series, meanwhile, got beat for a TV prize by the 1920s drama series, Boardwalk Empire.
The Artist came out on top over fellow Golden Globes winner The Descendants, as well as eight other films, including Bridesmaids and The Help.
The PGA Awards' last four film winners have gone onto claim Best Picture at the Oscars.
Then again, the three PGA winners before that streak began didn't—didn't win Best Picture, that is.
In any case, The Artist is the presumed front-runner going into Tuesday's Oscar nominations announcements—and probably its presumed front-runner coming out of them, too.
Steven Spielberg and Peter Jackson's The Adventures of Tintin, meanwhile, looks to be in the lead in the Academy's Animated Feature race after capturing the PGA Award. Spielberg also was presented with PGA's honorary David O. Selznick Achievement Award.
The PGA Awards are the first of Hollywood's all-important guild awards, with the Producers Guild, like its writing and directing counterparts, boasting (some) members who double as Academy members—and, hence, Oscar voters.
On the TV side, Boardwalk Empire's drama series victory marked its first PGA win—and, in turn, the much-honored Mad Men's first PGA loss.
Elsewhere, Modern Family bested Glee, 30 Rock, The Big Bang Theory and Parks and Recreation to make it two in a row in the comedy-series category.
Here's a rundown of the winners from the 23rd Annual Producers Guild of America Awards: