Why is everyone frozen on Instagram? Say hello to the #mannequinchallenge.
The craze, which originated with a small group of high school students posing at school, is now sweeping the social media accounts of the Internet's most famous—all you need is someone to press record.
The goal is simple: you must stand in a pose and freeze as if you're a mannequin. Many have posed in schools, gyms and other common rooms in the middle of doing ordinary tasks, but as the challenges roll in online, it seems there are no boundaries to where you can do this or what pose you decide to strike.
Kevin Hart hit the gym to complete the challenge, caught in the middle of a back squat with a barbell on his shoulders. On the heels of their win against the Philadelphia Eagles, the New York Giants also attempted the challenge in their locker room. "CHALLENGE ACCEPTED! #mannequinchallenge #GiantsPride," the team captioned a video of the athletes in the middle of a formation after their victory.