Is True Blood a Sign of the Eclipse?

Twi-hards may hope so, as HBO vamp series scores big, fat premiere

By Joal Ryan Jun 15, 2010 5:30 PMTags
Alexander Skarsgard, True BloodJohn P. Johnson/HBO

Why might True Blood's premiere be good news for Eclipse? Did the Tonys boost Glee's Matthew Morrison and Lea Michele—or vice versa? Where did Breaking Bad end, and Pretty Little Liars begin?

The answers—and more questions—in the latest TV ratings quiz:

1. Why should the Twilight family take heart in True Blood's season opener? Because the vampire thing is clearly not over. True Blood's season-three premiere averaged 5.1 million fang-girls and -boys—good enough to land the pay-cable show in the Top 10 among all cable shows, per Nielsen's latest weekly rankings. HBO said the series was up almost 40 percent from its season-two premiere.  

2. Glee or the Tonys? No contest. Glee closed out its first show-tune-celebrating season with 11.1 million viewers; Sunday's show-tune-celebrating Tonys averaged about 7 million. Among young adults, the gap was even wider: Glee was the week's No. 4 show; the Tonys tied for 68th. 

3. So, if the Tonys didn't raise Morrison's and Michele's profiles, did they help raise the Tonys'? Overall, the show was down a bit from last year. And the time slot in which the two Glee stars performed was the telecast's least-watched of the night. (Blame that on CBS for saving hiding them until 10:30 p.m.)  So, no, maybe Morrison and Michele didn't pack the theater—or maybe they packed it as much as possible given that Neil Patrick Harris wasn't around to work his emcee magic this year. 

4. Breaking Bad's season finale: Good or bad? Good. The show scored a season-two-finale-beating 1.6 million viewers, and a renewal.

5. Little Pretty Liars' series premiere: Good or bad? Ditto. The Desperate Housewives-y, Gossip Girl-y drama totally scored with the chicks, and averaged 2.5 million overall.

6. Why can't you make soccer jokes anymore? If Saturday's U.S.-England match had been a prime-time show, it would've ranked for fourth for the week, with a combined 14.5 million viewers for the ABC and Univision telecasts.

Here's a look at the 10 most-watched, all-new broadcast network shows for the week ended Sunday, per Nielsen Media Research:

  1. NBA Finals—Game 5 (Boston vs. Los Angeles), 18.7 million
  2. NBA FInals—Game 4 (Boston vs. Los Angeles), 16.4 million
  3. NBA FInals—Game 3 (Boston vs. Los Angeles), 16 million
  4. America's Got Talent (Tuesday), 13.1 million
  5. Glee, 11.1 million
  6. Stanley Cup Finals—Game 6 (Chicago vs. Philadelphia), 8.3 million
  7. So You Think You Can Dance (Wednesday), 8.1 million
  8. The Bachelorette, 7.9 million
  9. Miami Medical, 7 million
  10. 64th Annual Tony Awards, 7 million

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True Blood scoop served regularly at  Watch With Kristin.