Kendrick Lamar has become a household name thanks to several consecutively successful albums, but that doesn't mean he's changed from who he's been his whole life.
The 30-year-old rapper covers the latest issue of Rolling Stone magazine in which he explained that staying true to himself and his own, unique voice is what earned him such massive success in the music industry.
"A wack artist uses other people's music for their approval," he explained. "We're talking about someone that is scared to make their own voice, chases somebody else's success and their thing, but runs away from their own thing. That's what keeps the game watered-down. Everybody's not going to be able to be a Kendrick Lamar. I'm not telling you to rap like me. Be you. Simple as that."
In fact, that's precisely why he won't use a ghostwriter for his music.