by Dominique Haikel | Mon., Aug. 22, 2016 1:29 PM
How do you begin a piece that seeks to honor the moving release of chicken-scented sunscreen? We can't even think of a reason to start this off with some witty phrase, as this product has done the talking for us. If you're so over using fried chicken grease as tanning oil for the beach (because we're guessing if you're interested in this sunscreen, you would partake in said activity), you're about to be living for this stuff.
KFC dropped what they're calling "Extra Crispy Sunscreen," which means, you get to smell like a bucket of fried poultry the next time you're at the pool. This is a real product, people. "Because the only skin that should be extra crispy this summer is on your fried chicken," the chain noted in a press release. They have a point.
The chicken experts gave out 3,000 bottles of the stuff today, and if you were hoping to get your hands on some, they're already all gone. The world is a dark place knowing something like this could fly off the shelves. Or is it actually so progressive the world just can't keep up? To be fair, we're not above slathering this on our body and laying out all day. We might lose a few friends, but if they can't love us at our crispiest, they don't deserve us at our Beyoncé (or however the eff that phrase goes).
KFC's Kevin Hochman, chief marketing officer for KFC U.S., notes in a press release, "While I'd love to tell you our customers have been asking for this, they haven't. In fact, I'm pretty confident nobody ever asked for this. It's just some crazy idea we dreamed up." Honestly, serious respect to KFC for owning up to their crazy. This invention was brought to you by the same people who created chicken-flavored nail polish, so, like, why would you expect anything less from KFC? It should be noted that this product is not for eating, despite its enchanting scent. If we get the chance to try this out, we'll update you on how many friends we lost, and how many hungry puppies tried to lick us on the street.
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