Kristen Bell Is the New Face of Neutrogena

Actress is named the latest spokesperson for the L.A.-based skin-care brand, E! News exclusively confirms

Having nice skin can be a really good thing in Hollywood. Especially if you're Kristen Bell.

E! News has exclusively learned from Neutrogena that the Burlesque star will be the face of the company's new Neutrogena Naturals line.

Neutrogena isn't releasing any further details of the deal, including when the campaign will even officially launch, though a source tells E! News that the 30-year-old actress has already shot the print, TV and online ads, and reportedly earned somewhere in the $500,000 range for the gig.

"She's got an all-American look that is very relatable for a lot of women," says one of our sources. "She is a great fit for the brand."

Other recent celebrity endorsers for Neutrogena include Jennifer Garner, Vanessa Hudgens, Hayden Panettiere and Gabrielle Union.