onlinedoctor.superdrug.com; Hugo Felix/Shutterstock
A U.K. online doctor service has used Photoshop to illustrate a powerful message about the various perceptions of beauty in different countries.
"How do perceptions of beauty vary across the globe?" the website asked.
Using a photo of a model wearing a bra, underwear and pink wedges, the site asked graphic designers from 18 different countries to retouch the image according to each country's idea of the ideal female figure.
"Widely held perceptions of beauty and perfection can have a deep and lasting cultural impact on both women and men," the site states. "The goal of this project is to better understand potentially unrealistic standards of beauty and to see how such pressures vary around the world."