Kate Upton, Bobbi Brown

Bobbi Brown Cosmetics

Kate Upton + bikini tops + radiant beachy makeup? We'd say Bobbi Brown's found a full-proof advertising method.

The Sports Illustrated beauty is returning for her third stint as the face of Bobbi Brown cosmetics, this time fronting the brand's summer beauty campaign. For the Sandy Nudes Collection ad pics, the 22-year-old is drop-dead gorgeous in a cerulean bustier bikini top and—of course—her signature tousled, slicked back waves. As for her glowing skin, that's all courtesy of Bobbi Brown.

Since replacing Katie Holmes as the brand's celebrity spokes model back in 2014, she's stared in a series of smoldering ads from sexy windblown shots to perfectly red-lipped candids. And clearly, Kate's the right supermodel for the job—just look at that sun-kissed snapshot for yourself!

Be on the lookout for more of Kate's Sandy Nude Collection campaign shots, coming this summer! 

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