Lucy Hale, Mark., Instagram


More than just a pretty face!

Mark cosmetics has tapped Lucy Hale to serve as the brand's beauty ambassador. In addition to staring in the company's ads and catalogs, the Pretty Little Liars star will also be the spokesperson for the m.powerment campaign, the brand's program dedicated to ending the cycle of dating abuse and violence against young women.

Of course, the 23-year-old took to her Twitter to spill the beans. 

"Exciting day today! PLL is back and I have some exciting news to share in a little bit," the actress teased. Later releasing the campaign's first picture with the caption: "Excited to share with you all that I'm mark's official new brand ambassador."

The brunette beauty joins a pretty exclusive club of former celeb mark girls, including just Lauren Conrad and Ashley Greene.

And being that mark specializes in fun, bold makeup colors, it seems like Lucy's got a lot of bright red carpet looks in her future.

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