Heidi Klum, BBC Children In Need 'BearFacedDay' Campaign

Courtesy: BBC Children In Need 'BearFacedDay'

We're used to seeing Heidi Klum decked out in costume around Halloween time, not makeup-free!

The hot model mama is ditching the cosmetics and going au naturel for Children in Need, a British fundraising initiative that encourages women to show off their natural beauty on Nov. 9 to raise money for disadvantaged youth.

And we must say, the 39-year-old has never looked better!

In her stunning campaign photo, Klum appears bare-faced with her hair pulled back and a tiny black bear paw print on her left cheek.

According to Us Weekly, the mother of four dished, "I am so proud to be taking part in this year's BBC Children in Need BearFaced campaign. Having worked in the fashion industry for a number of years, I am a firm believer of encouraging women's empowerment. And what better way to do so than [by] supporting such a fantastic charity."

What do you think of Klum's cosmetic-free look? Sound off below!

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