TV Ratings Gold: London Olympics Watched by More Americans Than Pretty Much Anything Ever

NBC's coverage of the London Olympics was the most-watched television event in U.S.history, with 219.4 American viewers

By Tierney Bricker Aug 13, 2012 10:15 PMTags
Lolo Jones, Danell Leyva, Gabby Douglas, Usain Bolt, OlympicsAndy Lyons/Getty Images, BEN STANSALL/AFP/Getty Images, Streeter Lecka/Getty Images, Mark Dadswell/Getty Images

You like the Olympics! You really, really like the Olympics!

NBC's coverage of the 2012 London Games was the most-watched television event in U.S.history, accoeding to the network. As gold medal-winning swimmer Ryan Lochte would say: Jeah, jeah, jeah!

How big? Some 219 million Americans watched the Games on the networks of NBCUniversal, surpassing the record set by the 2008 Beijing Olympics (215 million).

Over the course of 17 days of primtetime coverage, NBC averaged 31.1 million viewers.

"The London Olympics was a wonderful 17 days for NBCUniversal, exceeding all our expectations in viewership, digital consumption and revenue," Steve Burke, Chief Executive Offer, NBCUniversal, said in a statement. "Every part of our company contributed to our success, once again showing how effective we can be when we all get together to support a large project.

"We are proud to have been part of the last two weeks," he continued, "And we couldn't ask for a better start to our long run of Olympic Games through 2020."

Last night's closing ceremony, which featured performances by The Spice Girls, One Direction and Russell Brand, averaged 31 million viewers, the most-watched for a non-U.S. Summer Olympics in 36 years. 

Is it bad that we're already going through Olympic withdrawals? 

 (E! and NBC are both part of the NBCUniversal family.)