Jessica Simpson

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Here comes the bride…and her brand-new bridal line?

Reports surfaced Thursday that bride-to-be Jessica Simpson is in the midst of launching her own line of wedding gowns and accessories, but with a new baby in tow and a major workout schedule, does the fashion mogul really have the time?

Hold on to your veils, because this one is…

So false!

A rep for Simpson told E! News the Fashion Star mentor is not designing a bridal line after all.

No need to fret, though, Jessica Simpson fashion fans.

The 31-year-old mom is still working hard to expand her megabrand, even launching a juniors' line called Jessica Simpson Girls with her sister Ashlee last year.

Up next: maternity? We'll just have to wait and see.

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