Scarlett Johansson

Luca Dammicco

This Avenger is assembling some fresh ink.

While making the promotional rounds this month, Scarlett Johansson showed off a brand-new tattoo on her wrist—but what is it?

Sure, on first glance it may look like ScarJo is taking branding to unseen new heights, but that's not Thor's hammer she's showing love for on her arm. It's something else entirely...

Namely, the city of New York!

 That's right, tilt your head and squint your eyes and you can just make out the words emblazoned on the permanent bracelet-type tat encircling the 27-year-old's wrist: "I [heart] NY."

That's one way to show your civic pride. And decorate your body. A few years back, Scarlett showed off her other tattoo, located a bit further up her left arm, of a colorful sunrise.

She's so far remained tightlipped on the meaning of her older ink, but luckily there's no such confusion this time around: the writing'squite literally on the wall arm.

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