From nail polish to perfume to fake eyelashes, Katy Perry is building her product empire!

Yesterday, the "California Gurls" singer hit the Americana at Brand mall in Glendale, Calif., to launch her new line of false lashes—called Katy Perry Eyelashes by Eylur—and E! News has exclusive video of Perry at the meet 'n' greet, where 100 lucky fans got to hang with the pop star.

After pulling up in a vintage aqua-blue convertible that matches her Roland Mouret dress and hair color, Katy takes the stage to get the crowd pumped up, flubbing her opening line but recovering like a pro.

But the best parts are the adorable moments with her fans.

The 27-year-old singer tells one little girl who just can't stop shedding tears, "Don't cry! Why are you crying?" before shaking her hand and making it all better. 

Katy also poses with her fellow blue-haired doppelgänger and makes funny faces with another fan.

Check out the clip for all the cuteness!

PHOTOS: Fashion Spotlight: Katy Perry

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