Rihanna Starts Making Scents

Singer's fruity debut fragrance, Reb'l Fleur, will roll out in stores Jan. 25

By Gina Serpe Jan 07, 2011 4:57 PMTags
Rihanna David Becker/WireImage

We knew it was coming. We just didn't know when. Until now.

Reb'l Fleur, Rihanna's debut fragrance, will be available to the smelly public at large beginning Jan. 25.

The scent, incidentally, shares a name with a tattoo the pop superstar bears on her neck, though which came first is still up for debate.

As for the perfume, which came about thanks to a deal brokered by new manager Jay-Z, it's being curiously described as "like heels with a short, flirty dress." (The bottle itself is in the shape of a high heel.) So what does a short, flirty dress smell like? A fruity mix of red berries, plum, peach, coconut water, violet and Hawaiian hibiscus, in reflection of Rihanna's tropical roots. Obviously.

Reb'l Fleur will first be available only at Macys (for $49 per pop of the pop star), going on to roll out internationally later this spring.