Apparently, Khloe Kardashian no longer thinks blondes have more fun.
After all, the Kardashians star traded her fair hair color for a new red hair style, which she debuted in a new campaign for her latest collaboration with athletic wear company Fabletics.
In the April 1 photos, Khloe unveiled her transformation while wearing looks from her 26-piece, limited-edition, spring-to-summer collection of swimwear and athleisure with the brand, entitled Khloé V3. In one of the snaps, the 39-year-old rocked red biker shorts and a sports bra, with her long, strawberry waves matching perfectly with the get-up.
In another shot, Khloe's fiery new 'do complements a bright green matching set, which features leggings, a sports bra and cropped long-sleeve.
And this isn't the first time the Good American founder—who shares daughter True, 5, and Tatum, 19 months, with ex Tristan Thompson—has turned heads with a dramatic new look. Just last month, Khloe caused quite the stir by stepping out in an NSFW number for an event celebrating her sister Kylie Jenner's canned cocktail brand, Sprinter. For the March 21 occasion, the reality TV star opted to free the nipple in a completely see-through black dress.
Of course, for Khloe, nothing in fashion is off-limits—as long as you wear it with confidence. At least, that's the lesson she learned over the years after trying on more than a few styles that weren't for her.
"I try not to follow a lot of trends," Khloe explained to Vogue in an interview published in September 2023, "because I've done that when I was younger and I sometimes looked ridiculous because I wasn't confident."
She added, "You could wear anything, and if you exude confidence, people believe you."
Keep reading for more stars who underwent major hair transformations.
Demi Lovato
The singer debuted a lighter, shorter 'do in April 2024.
Kim Kardashian
Back to blonde: Kim debuted a new platinum 'do in April 2024.
Rihanna
The Fenty Beauty founder debuted a bright blonde hair transformation April 17 while celebrating her latest Fenty x Puma collection in London.
Delilah Belle Hamlin
The model debuted a bleach blonde pixie cut at the FRAME event April 4.
Megan Fox
The Jennifer's Body star traded in her bubblegum pink tresses for a baby blue bob, which she debuted April 2.
Zendaya
Less than a month afer chopping her hair into a long bob, Zendaya debuted a honey blonde transformation at the Challengers premiere March 26.
Elle Fanning
The Great star ushered in spring with a fresh cut, as she debuted a long bob March 25.
Rachel McAdams
The Mean Girls alum swapped out her signature blonde hair for a dark brunette transformation on March 18.
Bre Tiesi
The Selling Sunset star looked completely unrecognizable after debuting a dramatic blonde transformation March 16.
Kelly Osbourne
The Fashion Police alum ditched her signature purple hair after six years, tinting it an icy silver in March 2024.
Zendaya
The Dune actress debuted a shoulder-grazing bob at Essence's Black Women in Hollywood Awards March 7.
Sydney Sweeney
The Anyone But You star made a showstopping appearance at Miu Miu's fall/winter 2024-2025 show during Paris Fashion Week. For the March 5 event, she unveiled a dramatic long bob haircut.
Zoey Deutch
To prepare for her upcoming role as Jean Seberg, the 29-year-old debuted a bleached blonde pixie cut.
Anne Hathaway
The Princess Diaries alum unveiled fringe bangs at the 2024 Film Independent Spirit Awards.
Selena Gomez
The star debuted a bangin' new style at the premiere of her friend Nicola Peltz Beckham's film Lola in February 2024.
Jennifer Lopez
The "On the Floor" singer made a dramatic hair change, as she debuted a chin-grazing bob cut at Schiaparelli's haute couture spring/summer 2024 show on Jan. 22.
Gypsy Rose Blanchard
In January 2024, a month after her prison release, the now-influencer shared a pic of herself sporting a shorter 'do.
Kylie Jenner
Kylie Jenner traded in her dark locks for a pink 'do in January 2024.
Julianne Hough
In January 2024, the Dancing With the Stars personality shared a video of herself cutting her own hair. "Out with the old energy," she wrote, "and in with the new."
Kate Beckinsale
The Underworld actress took the plunge and went full blonde, while also debuting a short bob haircut.
Riley Keough
The Daisy Jones & The Six actress debuted jet-black hair on Nov. 2.
Eva Longoria
The Flamin' Hot director recently showcased her dramatic transformation, debuting a choppy, layered bob on Nov. 9.
Alix Earle
The TikToker debuted a fresh haircut, revealing a long bob.
Miley Cyrus
After rocking platinum blonde tresses for years, Miley officially returned to her brunette roots to model Gucci's new collection.
Kate Middleton
The royal recently showed off her new curtain bangs during a public appearance on Sept. 27.
The actress recently debuted a bright red hair color and equally bold blunt bob haircut.
Cara Delevingne
The supermodel debuted a punk-rock hairstyle at Vogue's World Show during London Fashion Week on Sept. 14
Brittany Snow
The Pitch Perfect star made a drastic hair change, going from dark brunette tresses to a bright blonde look.
The Scream actress debuted a bubblegum pink style in August 2023.
The son of David Beckham and Victoria Beckham got his head shaved by Selena Gomez's little sister, Gracie Teefey, in August 2023.