Kim Kardashian Reveals If Her Kids Will Take Over Her Beauty Empire

Kim Kardashian discussed the possibility of whether her children—North West, Saint West, Chicago West and Psalm Wes—could turn SKKN by Kim into a family business.

By Corinne Heller Jan 26, 2024 5:10 PMTags
Watch: Kim Kardashian’s Billion Dollar Dilemma: Who Inherits Her Empire?

Kim Kardashian's skincare line may become a family business.

The beauty and fashion mogul is open to one day allowing her and ex Kanye West's kids—North West, 10, Saint West, 8, Chicago West, 6, and Psalm West, 4—to be involved with SKKN By Kim. That is, if they choose.

"I think that they will have their own ideas of what they want to do," Kim told Bustle in an interview published Jan. 26. "And if one of 'em wants to take it over, they gladly can."

The 43-year-old continued, "I would love them to be involved, but I also want them to do whatever makes them happy. And that could be totally not in the beauty business and that would be OK with me."

Kim launched SKKN by Kim in June 2022 in collaboration with Coty, a publicly traded beauty company that had bought a 20 percent stake in her former cosmetics and fragrance group KKW Beauty in 2020 for $200 million.

The Kardashian Kids' Cutest Moments

Kim is not just in the beauty game. After all, she's also the founder of shapewear company SKIMS.


But as Kim's made it clear, she doesn't expect her kids to pursue business careers.

"North, for sure, feels like a creative. Saint feels like a creative," she explained on Mavericks with Mav Carter in December. "The little ones, Chicago and Psalm, if you ask Psalm what he wants to do, he wants to be, like, a truck driver or anything with a truck. Chi Chi is just a princess, so I don't know what she'll end up being."

Kim continued, "But I definitely see it in North and I think that I won't ever push her to do anything. It's whatever she finds her passion in."

Last October, North expressed interest in taking over both Kanye's clothing and shoe brand and her mom's shapewear company. "One day I want to own Yeezy and SKIMS," she told i-D magazine, "And I want to be a business owner."

Until then, take a look back at Kim and North's adorable moments together:


The mommy-daughter duo shared smiles during a fun day out on a lake in Idaho.

Pajama Party

In February 2022, Kim posted a few sweet selfies of her and her firstborn donning matching pink PJs with hearts.

Crazy Tats

Like mother, like daughter! Kim and North shared matching face tattoos in Sept. 2021. 

10th Birthday

Kim wished her daughter a happy 10th birthday while sitting courtside at a Lakers game. 

"My sweet special baby girl. I can't believe you're 10 years old North," she wrote on Instagram in June 2023. "My soul changed the day I met you and I love having you as my best friend. Thank you for making me a mommy. I love you so so so much and I will always be by your side forever."

Hair For It

The SKIMS founder shares an adorable video of herself doing North's hair.

"Bound 2" Video

Kim supported North as she dressed up as dad Kanye West on TikTok while singing his "Bound 2" song, which Kim originally starred in in 2013.

Date Night

Two days before Kourtney Kardashian and Travis Barker tied the knot in Portofino, Italy, Kim and North were all smiles at a pre-wedding dinner celebration. The SKIMS mogul posted pics from the evening with the caption, "Best Date Ever."

Bedtime Cuddles

"Good Night!" Kim captioned a sweet photo next to a smiling North in May 2021. 

Nothing But Love

For this photo with North and Saint, Kim simply put a red heart a emoji in the caption.

Like Mother, Like Daughter

"TWINZIES," Kim captioned this photo of her and North, posted in April 2020.

Matching Merch

Kim and North matching yet again—this time with Kanye West sweatshirts!

School Drop Off

North was Kim's mini-me in this adorable mother-daughter selfie. 

Up, Up and Away

Another day, another adventure!


"My bestie."

Tennis Duo

How cute is this pic of Kim and North on the tennis court?


"Girls day!" Kim wrote on Instagram.

Rob Kardashian's Birthday Party

The two celebrate Kim's brother's 29th birthday.


Like mother, like daughter! Kim and Nori wear matching braids for Kris Jenner's annual Christmas Eve party.

Curly-Haired Cutie

North's beautiful curls are on full display as she hangs out with her mama in an adorable Minnie Mouse outfit.

Swim Fan

North looks so cute fresh out of the pool!

Baby Hairs

Loving this throwback to baby North!

Cake, Cake, Cake!

The birthday girl looks super happy.


She may be at a fashion show, but North can't help but be cozy in mom's arms! 

Blue Steel

North has so many of Kim's amazing qualities! 



Closet Chaos

Looks like the apple doesn't fall far from the tree...

Photo Op


Zoo Day

How fun does this mommy and daughter day trip to the zoo look? (Okay, and Dad!)

Multitasking Mom

Even when she's working, Kim always has time and space for North! 


There's always time for play. 

View More Photos From Kim Kardashian & North West's Cutest Pics
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