Gwen Stefani Recalls "Reassessing Everything" After Gavin Rossdale Divorce

In a new interview, Gwen Stefani looked back on her split from Gavin Rossdale and discussed how the divorce inspired her latest project.

By Kelly Gilmore Mar 11, 2022 10:25 PMTags
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No doubt: Gwen Stefani has taken a hard experience and turned it into something beautiful.

In an interview with InStyle published March 7, the "Don't Speak" singer reflected on her divorce from Gavin Rossdale and how it affected her.

"It was a time of reassessing everything that I've done," recalled Gwen.

That's when the multi-hyphenate stumbled upon a dream she "wasn't even aware of" — creating her own makeup brand.

"I wanted to start something that was new, that was mine, that was true to who I am, that was going to be the rest of my life project, that I would be able to be a gift back," she said.

Now with a brand new line of makeup products, including her signature red lipstick, Gwen has done just that. In fact, her brand's name, GXVE was inspired partly by the word "give."

"Makeup is so much about giving," Gwen said. "You wake up and you put a face on to show who you are that day, what you need to face the day, and you don't really see yourself the rest of the day unless you're on a Zoom — you just give that to people. And then they take that, you seeing when people show up and they made an effort. It's like, 'thank you.' And I say, 'you're welcome, look what I did for you.'"

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Gwen said the new line is true passion project. "I don't need to do this, I'm not trying to sell you something. I'm trying to create something that is going be my actual legacy, and I think people are gonna see that."

Rich Polk/Getty Images for cinema prive

After 13 years of marriage, Gavin and Gwen officially filed for divorce in 2015, citing irreconcilable differences.  Gwen is now married to Blake Shelton and shares three children — Kingston, 15, Zuma, 13 and Apollo, 8 — with her ex.