Today’s Hoda Kotb Reveals Dark Hair Transformation After "Happy Accident"

Thanks to a little beauty mishap, Today co-host Hoda Kotb is showing off her brand-new look. See the morning anchor in action with her fresh, dark hair transformation.

By Kisha Forde Dec 22, 2021 12:48 PMTags

Out with the old and in with the new.
Today show co-host Hoda Kotb is bringing that saying to life, thanks to her recent hair transformation. The 57-year-old correspondent, who usually sports light brown tresses, hosted the Dec. 21 episode as a brunette, thanks to what she called a "happy accident."
"You know, some things are like, happy accidents," she told guest co-host Sheinelle Jones. Explaining that she wanted to prep for the holidays, she continued, "My whole family's coming today, so I decided I wanted to do that keratin treatment I like to do. It just takes the frizz out so I'm like, 'I'll do that early, I'm gonna be on it.'"
Since her usual salon is closed, as Hoda explained, she had her stylist complete an at-home keratin treatment instead—and that's where things got a little tricky since her hair came out a lot differently than expected. "Three hours later, I got up and it was like it was like fire-engine orange," she recalled. "Like Bozo orange. I looked, and I go 'What happened?'"

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Praising her stylist as being simply "amazing," the correspondent added, "I think it was something funky with the chemicals."

And if you're wondering just how orange her strands truly were? Well, Hoda pulled out a floral Kleenex box as her example, saying, "It was like this orange on the Kleenex box...I was like an orange Q-tip."

Although it may have been a "happy accident," Hoda's latest reveal has ready to sprint to our salons. Check out these other transformations that will have you ready for change in no-time:

Selena Gomez

The star debuted a bangin' new style at the premiere of her friend Nicola Peltz Beckham's film Lola in February 2024.

Jennifer Lopez

The "On the Floor" singer made a dramatic hair change, as she debuted a chin-grazing bob cut at Schiaparelli's haute couture spring/summer 2024 show on Jan. 22.

Gypsy Rose Blanchard

In January 2024, a month after her prison release, the now-influencer shared a pic of herself sporting a shorter 'do.

Kylie Jenner

Kylie Jenner traded in her dark locks for a pink 'do in January 2024.

Julianne Hough

In January 2024, the Dancing With the Stars personality shared a video of herself cutting her own hair. "Out with the old energy," she wrote, "and in with the new."

Kate Beckinsale

The Underworld actress took the plunge and went full blonde, while also debuting a short bob haircut.

Riley Keough

The Daisy Jones & The Six actress debuted jet-black hair on Nov. 2.


While enjoying a dinner date with friends on Nov. 9, Rihanna debuted honey blonde hair. After years of rocking black tresses, the superstar decided to switch up her style for something brighter.

Eva Longoria

The Flamin' Hot director recently showcased her dramatic transformation, debuting a choppy, layered bob on Nov. 9.

Alix Earle

The TikToker debuted a fresh haircut, revealing a long bob.

Miley Cyrus

After rocking platinum blonde tresses for years, Miley officially returned to her brunette roots to model Gucci's new collection.

Kate Middleton

The royal recently showed off her new curtain bangs during a public appearance on Sept. 27.

Megan Fox

The actress recently debuted a bright red hair color and equally bold blunt bob haircut.

Cara Delevingne

The supermodel debuted a punk-rock hairstyle at Vogue's World Show during London Fashion Week on Sept. 14

Brittany Snow

The Pitch Perfect star made a drastic hair change, going from dark brunette tresses to a bright blonde look.

Hayden Panettiere

The Scream actress debuted a bubblegum pink style in August 2023.

Brooklyn Beckham

The son of David Beckham and Victoria Beckham got his head shaved by Selena Gomez's little sister, Gracie Teefey, in August 2023.

Jennifer Love Hewitt

The Can't Hardly Wait actress showed off her drastic hair change, debuting dark red hair and a blunt bob haircut.

Jennifer Lopez

The Second Act star unveiled bright blonde highlights in a new selfie.

Kim Kardashian

The Kardashians star showed off her new bob hairstyle in a recent SKIMS video campaign.

Keke Palmer

The Hustlers star debuted a voluminous long bob and curtain bangs on Aug. 12.


Rachel Green, is that you? The Euphoria star appeared to take inspiration from Jennifer Aniston's Friends character with this layered look.

Tom Schwartz

The Vanderpump Rules star debuted a platinum blond dye job in August 2023.

Brian Austin Green

The '90s heartthrob debuted a newly shaved head, sharing on Instagram that "it's for work."

Doja Cat

The "Say So" singer showed off her dramatic hair transformation on Instagram, debuting bright purple hair and a spooky spider design on the back of her head.

Chloë Grace Moretz

The Kick-Ass actress debuted a fresh bob haircut, which she hasn't rocked in quite some time.

Katy Perry

The American Idol judge revived her signature style of 2008 and revealed baby bangs in a June 20 Instagram.

Kim Kardashian

In July 2023, the SKIMS founder debuted a short bob, bringing to mind what has become her sister Kourtney Kardashian's signature style in recent years.

Nina Dobrev

The Vampire Diaries actress debuted fringe bangs for the Los Angeles premiere of her new film Out-Laws in June.


The "Vogue" singer debuted an edgy shag haircut on June 11.

View More Photos From Stars' Epic Hair Transformations