Nordstrom Anniversary Sale 2021 Is Now Open to the Public: Your Guide to the Best Deals

Find out everything you need to know to score deeper discounts than ever.

By Katherine Riley, Marenah Dobin Jul 28, 2021 11:00 AMTags
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Don't you just love the summer holidays? We mean, the shopping holidays, of course. The Fourth of July brought us fireworks-worthy blowout sales, and now the annual Nordstrom Anniversary Sale is here! The Nordstrom cardholders already had access to the sale, but now EVERYONE can shop. Today is the first day that the Nordstrom Anniversary Sale is open to the public.

Here's everything you need to know to score deeper discounts than ever:

When is the 2021 Nordstrom Anniversary Sale?
The sale runs in two phases:

• All Nordy Club cardmembers can shop Early Access starting July 12 at 3:00 a.m. ET / 12:00 a.m. PT. And depending on your Nordy Club status.
• The public sale begins online July 28 at 3:00 a.m. ET / 12:00 a.m. PT.
• The sale lasts through August 9.

Wait, tell me more about this Nordstrom Anniversary Sale Early Access thing.
The higher your Nordy Club status, the earlier you shop. (Psst...check your Nordy Club status here.)

• Nordy Club Icons: July 12
• Nordy Club Ambassadors: July 14
• Nordy Club Influencers: July 16
• Anniversary Sale opens to the general public: July 28

Plus, use your Nordy Club Personal Double Points Day to earn 2X the points on any day you choose. (Needless to say, we def recommend joining the Nordy Club before the Nordstrom Anniversary Sale if you haven't already.)

Not a cardmember? Now is the time to sign up. Nordstrom is currently offering a deal where if you become a new Nordstrom credit cardmember and make a purchase that same day, you'll receive a $60 Bonus Note good for a future purchase. 

The 10 Biggest Fall 2021 Trends at the Nordstrom Anniversary Sale

Will the Nordstrom Anniversary Sale be happening in stores?
Yes, you can shop the sale in open stores during normal business hours. You can also use Nordstrom's Contactless Curbside Pickup as fast and convenient way to get your Anniversary Sale finds!

What will be on sale during the Nordstrom Anniversary Sale?
Really, what won't? We know Madewell, TopshopVince Tory Burch, J.Crew, Rebecca Minkoff, Frame Denim, Good American, Nike, The North Face, Patagonia, Rag & Bone, Free People, Avec Les Filles and Gorjana are just a few of the hundreds on brands in this year's sale, many of them with items under $100. 

For a little self-care, there will find hundreds of beauty and wellness exclusives from brands like La Mer, Dr. Barbara Sturm, Kiehl's, Tom Ford, Charlotte Tillbury, TULA Skincare and BeautyBio.

One of the many great things about the Nordstrom Anniversary Sale is even new arrivals are marked down. So you can grab fab summer finds, score sustainable styles, stock up on work-from-home and home-workout staples, or discover new fall trends.

When can I preview Nordstrom Anniversary Sale items?
The Nordstrom Anniversary Sale Preview is now live! Make sure to save your favorites to your Wish List so you can check out faster when it's time to shop.

Now that we've revved you shopping engines, check out these great activewear deals from Alo, Zella, Adidas and more at Nordstrom. Want all the latest and greatest deals delivered directly to your inbox? Sign up for our Shop With E! Newsletter!

—Originally published July 6, 2020, at 3:00 a.m. PT

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