The 25-year-old Call Me By Your Name actor stars in a Super Bowl 2021 ad for the all-electric Cadillac LYRIQ that parodies the director's 1990 gothic cult classic Edward Scissorhands, playing Edgar Scissorhands, the son of Johnny Depp's title character. Also starring in the commercial is original cast member Winona Ryder. The 49-year-old Stranger Things star reprises her role of Edward's love interest Kim, now Edgar's mom.
Chalamet's character resembles his father, with his wild black hair, and is just as shy and awkward but well-intentioned as he is. His hand shears make it difficult to ride a bus, attend a science lecture or catch a football. They do, however, come in handy at his job at a sandwich eatery. And they don't stop him from being able to drive a brand-new Cadillac LYRIQ, because they're equipped with a Super Cruise hands-free driver assistance feature. Thanks, Mom!
"It's rare when a work you're proud of continues to live on and evolve with the times, even after 30 years," Burton, who approved the concept for the new ad, said in a statement provided by Cadillac. "I'm glad to see Edgar coping with the new world! I hope both fans and those being introduced to Edward Scissorhands for the first time enjoy it."
Watch the ad below:
Watch Super Bowl 2021 commercials that have been released so far: