A recent study has pretty much concluded that celebrities may or may not be responsible for your occasional food baby. To think, this whole time we thought it was carbs! Actually, it could still be carbs as it's the food and drinks celebs endorse that appears to be responsible for some of our weight gain. In the discussion of their study titled, Popular Music Celebrity Endorsements in Food and Nonalcoholic Beverage Marketing, the researchers note, "Obesity has become such a pressing public health issue that society must acknowledge the human suffering and costs associated with diabetes, obesity, and associated comorbidities. Musicians, actors, and other celebrities can be tremendously influential, particularly for the young fan base that may be swayed by their endorsements." In other words, when fans see a celeb they like endorsing junk food, they may be more inclined to consume it. Seems about right! Can't say we didn't want to go out and buy a Pepsi after those epic Britney Spears commercials of our youth.
The research found celebs like Britney, will.i.am, Justin Timberlake and Maroon 5, endorse food and drinks the most. Not saying these endorsements make them bad people, as they're just doing their jobs. It's just something to think about next time you want to reach for that sugary Snapple, backed Adam Levine and the gang.