TargetPretty sure it's awesome moves like this (in addition to their designer collabs of course) that has got everyone obsessed with shopping at Target. The Minnesota-based retail chain featured a girl with a disability in a recent Halloween ad (h/t Mashable).
The picture shows the girl with crutches and braces dressed up as Elsa from Frozen.
People took to Twitter to give the retailer snaps, congratulating them for normalizing children with disabilities. We have to hand it to our favorite one-stop shop for being an awesome example with it comes to being inclusive.
very cool to see @Target normalizing differently abled children!!! this is a great ad! pic.twitter.com/hXwotwNn8K
? it me (@coolgurlcool) October 23, 2015Mashable notes the company previously featured a child with Down syndrome in ads, and has also committed to removing gender labels on children's products.
We don't know about you, but we're going to Target to try and find that adorable Elsa costume in our size.