So, Did That Lindsay Lohan Movie Bomb?

Not really—straight-to-cable flick scores 2.1 million viewers, respectable, but far cry from what repeats of her old theatrical movies do

Did you watch Lindsay Lohan's straight-to-cable movie? Do you know what sound Conan O'Brien hears every weeknight? And do you know why it wasn't an all-around lousy week for Burn Notice's Jeffrey Donovan?

The answers—and more questions—in the latest TV ratings quiz:

1. Who will Lindsay Lohan not soon be confused for? Harry Potter. The Lohan-led Labor Pains premiered before 2.1 million viewers, per the latest Nielsen rankings, about half of what ABC Family Channel scored the previous Sunday for an offering of Harry Potter and the Goblet of Fire.

2. Who else will Lohan not soon be confused for? Lindsay Lohan. The previous week's Disney Channel offering of 1998's The Parent Trap, featuring original-recipe Lohan, also scored twice as many viewers as Labor Pains.

3. So, did the movie bomb? No, not really. While it was by no means one of the hotter all-new cable offerings (it ranked in the 300s), Labor Pains did score a better-than-average prime-time audience for ABC Family. And, if the chick-flick comedy had been a theatrical release, and every TV viewer had bought a multiplex ticket at the going nationwide average of $7.18, the movie would have grossed $15.1 million, which is more than any Lohan film has opened to since forever (read: post-Mean Girls).  

4. If Conan O'Brien hears footsteps, is he paranoid? No, he's human. Since David Letterman started routinely outdrawing The Tonight Show, NBC has pointed to O'Brien's sway among among adults 18-49. But for the week of July 6-10, the latest weeklong, late-night stats available, Letterman trimmed O'Brien's advantage among the demographically desirable to about 38 percent, which is a lot, but a lot less than the triple-digit leads O'Brien was initially enjoying. Overall, per CBS, Letterman's Late Show beat Tonight by its widest total-viewer margin—3.7 million versus 2.8 million—in more than nine years, CBS said.

5. What's the good news for the DUI-dinged Jeffrey Donovan? Burn Notice was cable's top drama series of the week, averaging a record 6.7 million. 

6. What's more powerful than Hannah Montana, Wizards of Waverly Place or The Suite Life on Deck? All three shows combined. The Disney Channel stunt of crafting 90 minutes' worth of cross-over episodes, dubbed Wizards on Deck with Hannah Montana, resulted in cable's No. 1 program, with 9.3 million viewers. Per the network, the event massed TV's biggest kids and tween audience since the Super Bowl.

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