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When he finally returns to the PGA Tour, don't look for any Gatorade in Tiger Woods' Nike bag.
A day after the athletic wear company repledged its undying love for the apologetic golf star, PepsiCo-owned Gatorade announced that it was dropping its endorsement of Woods.
"We no longer see a role for Tiger in our marketing efforts and have ended our relationship," said a spokeswoman for the beverage maker, which discontinued its Gatorade Tiger Focus energy drink in December. "We wish him all the best."
No one would say officially, of course, whether the recent slam to his image prompted their decision, but some mysteries solve themselves.