Swedish fashion label H&M has only just announced its new designer collaboration with Paris-based fashion designer Giambattista Valli, but K-pop superstar Lay Zhang has already had the honour of being one of the first people in the world to wear it.
In a set of images released with the announcement, Lay can be seen wearing a full look from the upcoming Giambattista Valli x H&M collection.
Dressed in a smart grey suit with black polka dots, layered over a see-through lace top, the K-pop star makes the case for playing with feminine and masculine codes of dress.
This is also the first time that Giambattista Valli has ever done menswear, and Lay definitely does the special collection justice with his fashion-forward take.
"Normally, it's women who adopt pieces from the masculine wardrobe, so I thought my men could just pick things up from the women's wardrobes," Valli told H&M in an interview. "The animal and flower prints, as well as the sequins and the transparencies, are just the same. In fact, pieces from the men's collection can easily be worn by women: I encourage customers to do so, because everything is meant to be exchanged."
Last night, H&M revealed the news at the amfAR gala in Cannes, where Valli walked the red carpet along with with Kendall Jenner, Chinese superstar Chris Lee, fashion powerhouse Chiara Ferragni, Grammy Award-winning singer H.E.R., actor Ross Lynch and Bianca Brandolini d'Adda. Lynch wore the same outfit as Lay on the red carpet.
"I am excited about this collaboration: H&M gives me the opportunity to bring my vision of style and my celebration of beauty to a wider audience. The goal is to share my love for beauty and to be able to be part of everyone's "happy moments", to help create love stories all around the world," said Valli.
If you want to snag the exact outfit that Lay wore, you can do so very soon: The suit will be among a limited pre-collection of the Giambattista Valli x H&M collaboration that will be available in 12 selected H&M stores around the world and on hm.com on 25 May.
The full collection will be launched on 7 November.