SNSD's Hyo-Yeon Takes to the Streets This Summer

The Girls' Generation member partners with MAJE for their 2019 Summer Collection
By Pakkee Tan 03 Apr, 2019 3:48 AMTags

Kim Hyo-yeon, of Girls' Generation fame, has been tapped to partner with French fashion brand MAJE for their latest Summer 2019 collection. The collection, which draws on the idea of a tropical Paris, is made up of silky, lightweight materials for comfort, and an exclusive print featuring tropical motifs such as surfers and palm trees, juxtaposed against Parisian landmarks such as the Pantheon and Paris' Ferris wheel.

Kim takes the easy, breezy pieces of the brand's Summer 2019 collection to the street — and breathes a fresh energy into the collection with her unique sense of fashion. In one shot, she pairs a print dress with sneakers for an easygoing vibe, while in the other, she channels pure Parisian sophistication in a graphic black and white outfit.

Courtesy of MAJE
Courtesy of MAJE