Bad Romance: Lady Gaga & Target Break Up

Find out why music superstar has ended her exclusive deal with retail giant

By Marc Malkin Mar 09, 2011 2:00 AMTags
Lady GagaDonald Kravitz/Getty Images

Don't look for Lady Gaga to be shopping at Target anytime soon.

The music superstar has reportedly ended her Born This Way deal with the retail giant...

Why? Read on to find out...

Gaga reportedly pulled out because she doesn't agree with Target's corporate policies on political donations and how they impact the gay community, according to The Advocate.

"Lady Gaga and Target came to a mutual decision to end their overall exclusive partnership a few weeks ago," a rep for the singer tells me.

Gaga raised eyebrows among her gay fans when she announced that Target would be releasing an exclusive edition of her new album, Born This Way. Target came under fire from gay groups just months before because it donated to MN Forward, a political action committee that supported Tom Emmer, an antigay politician who made an unsuccessful 2010 run for governor of Minnesota.

Gaga had said she had signed off on her deal after meeting with Target executives.

"That discussion was one of the most intense conversations I've ever had in a business meeting," Gaga told Billboard magazine about three weeks ago. "Part of my deal with Target is that they have to start affiliating themselves with LGBT charity groups and begin to reform and make amends for the mistakes they've made in the past...our relationship is hinged upon their reform in the company to support the gay community and to redeem the mistakes they've made supporting those groups."

No word on what went down since that interview took place, but I'm told Target has refused to promise that it would never donate to a political candidate or group believed to be antigay.

Reps for Target did not immediately comment for this story.