E! EntertainmentKourtney and Kim Kardashian immediately jumped on board when they were asked to take part in E!'s upcoming Drive Safe campaign to prevent drinking and driving.
The issue became more than just a statistic when their sister, Khloe, was busted for driving under the influence in November 2007.
"I think you always know not to drink and drive, but you never ever think it's going to happen to you," Kourtney says. "I think once it hits that close to home, you realize how serious it is. We take it very seriously now."
Who else is part of Drive Safe? Read on to find out...
E! has teamed up with Sean "Diddy" Combs and Ciroc Ultra Premium vodka for the soon-to-be released campaign. Shot at Hollywood's LAX nightclub yesterday, the spots will feature a slew of celebs, including Kourtney and Kim, fellow E! reality star Kendra Wilkinson, Shanna Moakler, Karina Smirnoff, Maksim Chmerkovskiy, Dave Annable, Kat Von D and Tom Green.
Moakler said she was a teenager when she learned to "drive safe." Friends of hers were killed in a drinking-related accident.
"They actually put the car that one of the kids lost his life in on the front lawn of our high school," she said. "It proved a point."