O.J. Book on the Auction Block

Those curiosity seekers wondering how O.J. Simpson would have done it if he did it might finally get their chance to find out.

The publishing rights to the former football great's tell-all tome, If I Did It—in which he describes how he might have gone about killing his ex-wife Nicole Brown Simpson and her companion Ron Goldman—will be auctioned off on Apr. 17 to the highest bidder. 

Goldman family attorney David Cook said on Tuesday that the book sale will be held by the Sacramento County Sheriff's Department, which has already posted public notices informing publishers, Hollywood studios and talent agencies about the sale.

"The Sacramento sheriff is going to kick off the book tour," the legal eagle told E! Online.

The proceeds from the public auction will go to members of the Goldman family, who won a legal victory earlier this month when Los Angeles Superior Court Judge Gerald Rosenberg ruled that they are entitled to any income Simpson may earn from the pseudo-confessional, stemming from their repeated attempts to collect on a 10-year-old $33.5 million wrongful death civil judgment against him.

"Fred Goldman can't cash grief at the bank," Cook said.  "Simpson has forced the Goldmans to make choices that nobody would want to make.  So you drink your grief in this case."

The lawyer added that if no publishing house buys the rights, then the family will have no choice but to step in.

"If we don't purchase it and nobody purchases it, then it will go back to you-know-who," said Cook.  "We're the buyer of last resort and we have to be because otherwise it would make a total travesty of the process if he regained the property in the end."

The attorney suggested that if the rights did end up in Goldmans' hands, the family was mulling over the idea of possibly removing the "If" from the title and renaming the book I Did It.

As for what self-respecting publisher will bid on the rights, that's another matter.

If I Did It was originally set to be published by the now defunct ReganBooks imprint of HarperCollins, which paid an unknown third party an $880,000 advance for the rights.  But after a massive public outcry led by Goldman's father, Fred Goldman, accusing the imprint of profiting off the 1994 slayings, Rupert Murdoch, the chairman of the publisher's parent company, News Corp., quashed the book's release, along with a TV special featuring an interview with the ex-TV pitchman on Fox that was to air in November. 

The Goldmans subsequently filed a federal lawsuit against Simpson hoping to squeeze the Juice financially.  They accused him of creating a bogus Florida company—Lorraine Brooke Associates—to hide the HarperCollins' advance from them.

Simpson has since stated that any money he may have received has already been spent on taxes, bills and other living expenses, much needed apparently since he claims he hasn't made a dime off film and TV residuals he earned during his days as an actor.  And if he did, the Goldmans would undoubtedly go after it, considering California law prevents them from draining his $30,000-a-month NFL pension to satisfy the judgment.

In his ruling two weeks ago, Rosenberg ordered that the rights of Lorraine Brooke Associates also be included in the auction and charged the Sacramento County Sheriff's Department with handling the sale since HarperCollins' California offices are located in the state capital.

Cook  couldn't speculate on how much the rights might sell for.

"These things are extremely unpredictable," he said.  "Somebody can bid a lot of money but you just don't know."

Simpson's lawyer, Yael Galanter, could not be reached for comment.

While his book claims to explain a hypothetical scenario of how he might've committed the killings, the onetime National Football League star still maintains his innocence. And since the jury in his criminal trial acquitted him of murder charges in 1996, he can't be tried again under the constitution's double jeopardy clause.

But that hasn’t stopped the Goldmans from doing everything in his power to hold Simpson responsible for the death of their son.

"They're all looking for justice, closure and final judgment and that's eluded my people and this is the only opportunity to put that within their grasp," Cook said.

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