Radiohead In Rainbows, Not Insane
Debbie Smyth/WireImage.com
Radiohead is going to let good ol' capitalism figure it out next time.
Frontman Thom Yorke tells the Hollywood Reporter that his band's decision to let fans decide what to pay for a digital copy of In Rainbows was a "one-off response to a particular situation," referring to their split from longtime label EMI.
"It was one of those things where we were in the position of everyone asking us what we were going to do," he said. "I don't think it would have the same significance now anyway, if we chose to give something away again. It was a moment in time."
And because that moment has passed, Radiohead won't be offering up any more unpriced downloads. But Yorke seems encouraged by the increasing number of nontraditional routes becoming available to his group and other similarly successful acts to deliver their tunes and reach out to listeners.
"We are about that direct relationship, because we are big enough to establish that," he said.
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