The Cannes Film Festival may bring a bunch of hot ladies to its topless beaches, but this year, it's starting off with a little less sex appeal.

Disney/Pixar is headed to the South of France to premiere its animated feature, Up, which has been tapped for the opening ceremony at the 62nd Festival de Cannes on May 13. This marks the first time an animated film has kicked off the très chic cinema celebrations.

The colorful, digital 3-D movie, directed by Pete Docter of Monsters, Inc. and Finding Nemo screenwriter Bob Peterson, follows a 74-year-old man (voiced by Ed Asner) who ties thousands of helium balloons to his house so that he can fly south and be alone. Unfortunately for him, a 9-year-old "Wilderness Explorer" (think Boy Scout) winds up going along for the ride. The film launches in U.S. theaters on May 29.

Last year's festival opener, Julianne Moore and Mark Ruffalo's Blindness, was considerably more bleak. This year's beachside events last through May 24, with Isabelle Huppert heading up the jury.