On July 29th something kind of crazy started. That's the inception date of the ALS Challenge. Even if that doesn't automatically ring a bell for you I can almost guarantee you know what I'm talking about. The ALS Challenge invites people to either donate $100 to help fight amyotrophic lateral sclerosis also known as Lou Gehrig's Disease or publically dump a bucket of ice water on their head. Yes, that is why your Facebook feed has been occasionally invaded the last few days with videos of people pouring water on themselves in their backyards. Ha ha! In your face actual donations to a worthwhile cause.
But see here's the thing. This explosion of slacktivism exposure has actually generated a ton of real donations to the ALS Association. Yep. It worked out great! For everyone except this guy. His heart was in the right place but unfortunately he made two fatal errors.
1) Instead of a bucket he used one of those 32 gallon grey trash cans.
2) He put two children in charge of dumping those 32 gallons onto his head.
The only good choice he made aside from raising awareness for ALS? Wearing a helmet.
See you on the other side, dude.