We really hope this is a preview of the costume Rita Ora is going to wear on her Thanksgiving Day Parade float. We have no idea whether or not she's slated to participate in Macy's famous event, or what themed transport she'd ride, but it's the perfect look for a Christmas song performance.
It is not, however, a perfect look for pretty much anything else...
Rumor has it, the Brit pop star was headed to celebrate her birthday in this scarlet getup. Maybe she's all about being a close Christmas baby? Or it could be that a giant piece of warm-colored fabric felt like the right approach to a cold winter night? In that case, she should have reconsidered the massive slit up the front.
We doubt we'll ever know what inspired the "How We Do" singer's strange choice. Though, if there are stocking stuffers inside that dress for all her party guests, we will immediately retract this story because that's pure genius.