David Beckham may have only one facial expression, but since when do most of us stare at his face?
H&M knows this fact very well. Wisely, the clothing retailer has booked the soccer warrior for its latest fashion campaign.
The subject? Like it could be anything but underwear. Very well fitting underwear.
This is the part where we're supposed to say something else about Beckham in his underwear but if we're looking down, typing, we can't ogle him at the same time. We've made our decision. It's called physics, people, look it up.
So, we'll just repeat the point: H&M. Underwear. David Beckham is in it. Now leave us alone. We have drooling to do.