Rumer Willis' New Gig: High-Fashion Model?

Courtesy of BADGLEY MISCHKA

Actress and celebuspawn Rumer Willis can add another job to her growing résumé.

The eldest daughter of Bruce Willis and Demi Moore is the new face of Badgley Mischka. Rumer will be fronting ads for the brand's lifestyle collection, which includes eveningwear, footwear and accessories.

"We adore Rumer, she is glamorous, youthful and fun," designers Mark Badgley and James Mischka said about the 90210 star in a statement. "Rumer captures the spirit of all of our spring collections, especially our newly launched Mark + James collection."

The ads will make their debut in March 2011 fashion mags.

So are you excited to see Rumer strike a pose, or is this coming too far out of left field? Weigh in below!

PHOTOS: Fashion Police