"Jenny Jones" To Go?
No more keeping up with this Jones.
If a trade report is to be believed, this 12th season of the controversial syndicated daytime talker The Jenny Jones Show will be the last.
While a spokesperson for the show's distributor, Warner Bros., told E! Online that no "definitive" decision had been made, show insiders point to production ending in May, with the show's finale set for sometime this summer. According to Daily Variety, the Jenny Jones Chicago-based staff was informed Friday that a further season isn't likely.
Since 1991, Jones, 56, toiled a couple notches below contemporaries Oprah Winfrey and Rosie O'Donnell. And her show's most notorious episode was one that never aired.
At a March 1995 taping, guest Scott Amedure, a gay man, revealed he had a "secret crush" on fellow guest, Jonathan Schmitz. Schmitz seemed to accept the revelation with a laugh, but three days later he shot and killed Amedure. He confessed to the killing and was ultimately convicted of second-degree murder and sentenced to 25 to 50 years in prison. Amedure's family filed a multimillion-dollar civil suit accusing show producer Telepictures and distributor Warner Bros. of being liable for his death. Although a Michigan jury initially found them liable to the tune of over $25 million, that verdict was appealed and, last fall, overturned.
Host Jones did eventually offer an on-air apology to Amedure's family, but the former Star Search-winning stand-up comic and onetime Wayne Newton backup singer stuck to her belief that there was nothing wrong with either the topic of the show or the "ambushing" of guests with emotional surprises. She told Dateline NBC's Jane Pauley in 1997 that "we haven't changed a thing" in the way the show is produced.
However, following the incident, the show did soften its content, causing ratings to fall from their peak fourth season high of 5.0 in national households. Additionally, advertisers, at least for a while, developed a fear factor for talk shows like Jones' with highly sensationalized content.
This season, the show's ratings in the household demographic are a mere 1.5, a 21 percent drop from last season. In the 18-49 category favored by advertisers, it is only pulling 0.9, and currently ranks a lowly 104th among all syndicated shows.
But to give Jones her due, she can take some credit for being a "survivor" in a notoriously tough field. Very few daytime talk shows last as long as hers has. Notable exceptions include The Oprah Winfrey Show, still chugging along (despite the host's constant threats of retirement) with plans to make it to its 20th anniversary in 2006, and The Sally Jessy Raphael Show, which ended last season after 19 years.
The Rosie O'Donnell Show, which debuted in 1996, ended last season, and recently a bunch of newcomers like The Ananda Lewis Show, Iyanla and The Rob Nelson Show have swiftly failed. Only this season's Dr. Phil is considered to have something of a chance keep up with the Joneses--if not the Winfreys--and continue strong for several more years.






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