Harry Potter Casts Spell on Super Bowl Ads

You don't have to be a student at Hogwarts to be spellbound by this Super Bowl ad.

Just in time for the big game, Universal Studios Orlando is launching a first-look commercial at the Wizarding World of Harry Potter, that squee-worthy theme park opening this spring based on the movies based on J.K. Rowling's books.

Set atop his Nimbus-branded broomstick, Daniel Radcliffe leads a pair of kids twisting and turning through Hogsmeade, being chased by a dragon—if you look closely, you can tell that part is totally a hanging roller coaster!—and into Hogwarts Castle.

According to Wallet Pop, the studio is keeping mum about the ride tucked into the dark structure, called Harry Potter and the Forbidden Journey. It's supposedly super technologically advanced and features especially shot footage of Radcliffe, Emma Watson and Rupert Grint.

We're not sure about you, but we Muggles are getting ready to book our plane tickets to Florida so we can battle Voldemort ourselves!

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Harry Potter and the Half-Blood Prince scored an Oscar nomination this morning. Did you see what for?