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"Fear" Not: Super Fox Tops Ratings
"We're going to Disneyland! Er, wait, don't they own ABC?"
Whatever. Thanks to a nail-biter victory by the New England Patriots, Fox rallied to an overwhelming (though hardly surprising) ratings victory among total viewers and young adults, according to Nielsen Media Research.
Super Bowl XXXVI led the way, giving Fox its second most-watched program ever behind only Fox's 1997 Super Bowl (87.9 million viewers tuned in for that one). This year's turnout is up 3 percent from CBS's Super Bowl broadcast last year.
Immediately afterward, Fox's all-star Malcolm in the Middle nabbed its largest audience ever with 21.4 million viewers. While that may be a huge drop from its Super Bowl lead-in, it ain't bad considering Malcolm didn't air until 10:52 p.m. in much of the country.
Across the dial, NBC tried to lure viewers away from a patriotic U2 halftime concert with some good ol' American T&A. Its Playboy Playmate edition of Fear Factor didn't seem to faze Fox, but its 11.4 million viewers still beat anything else on the air.
In non-Super Bowl Sunday ratings news, NBC's Thursday lineup ruled the first few days of February sweeps with back-to-back episodes of Friends (28.6 million and 27 million viewers, respectively) and an original episode of ER (24.8 million). CBS, meanwhile, settled for second place in the Thursday Showcase Showdown, as The Price is Right 30th Anniversary Special nabbed 15.7 million viewers, followed by 9 p.m. smash C.S.I., which lured 23.5 million sets of eyeballs.
Despite competing with C.S.I. and NBC's Will & Grace, ABC stayed close to the tough competition with its conclusion of the Stephen King miniseries Rose Red. The third installment pulled in a respectable 16.9 million viewers.
On Tuesday night, major network and cable news coverage of George Bush's State of the Union address combined to pull in 51.8 million viewers--which, luckily for Dubya, more than tripled the audience Bob Barker pulled in last week.
Overall, Fox led with an average 26.3 million viewers for the week ended February 3, followed in second place by NBC (12.8 million). ABC edged out CBS for third place, scoring 10.5 million viewers to the Eye network's 10.4 million.
Among the junior networks, UPN led the WB among total viewers (4.8 million vs. 3.5 million) and adults 18-49 (2.1 rating/5 share vs. 1.5 rating/4 share).
Here's a rundown of the week's top 10 shows among total viewers, according to Nielsen Media Research:
1. Super Bowl XXXVI, Fox, 86.8 million viewers
2. Super Bowl Postgame, Fox, 49.8 million
3. Friends, NBC, 28.6 million
4. Friends (8:30 p.m.), NBC, 27 million
5. ER, NBC, 24.8 million
6. C.S.I., CBS, 23.5 million
7. Malcolm in the Middle, Fox, 21.4 million
8. Everybody Loves Raymond, CBS, 20.6 million
9. Law & Order, NBC, 20.6 million
10. Will & Grace, NBC, 19.9 million
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