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Go Behind the Scenes of Cole Swindell's "Break Up in the End" Music Video

Country music singer explains why the hit song has resonated with so many fans

By Mike Vulpo Apr 27, 2018 1:00 PMTags

In the world of country music, some songs have a special way of speaking to us.

Fans of Cole Swindell know that all too well thanks to his latest hit song titled "Break Up in the End."

Close to one month after the singer and songwriter released the track's official music video, E! News is getting an exclusive behind-the-scenes look into the finished product.

"You kind of already know what happens with this song by the title. It says break up in the end so a cool idea is to start in the end and go all the way back through to when I met her," Cole explained in the new video just released. "Go into every detail from us buying a house to painting the house to just things we did together all the way back to when we met. It's a cool idea to start from the end and go back to the beginning and see the journey in reverse."

"Break Up in the End" is the first single off Cole's third album out later this year. And in just a matter of weeks, the song has become a favorite on both the charts and country music radio.

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Musicians Performing Live on Stage
Michael Loccisano/Getty Images for ACM

So why does Cole think so many people are resonating with it?

"The song is talking about a subject that I think everyone can relate to on some level at some point in their lives. This kind of breakup is a little different than the breakup in 'Ain't Worth the Whiskey.' I think this is a more mature breakup, where you care for each other and it's just not going to work out. No hard feelings, but you tried to make it work and even though it doesn't, you wouldn't change anything," he explained to E! News. "You would still do it again. I think our past relationships got us to where we are today so you can't really regret them."

As Cole continues to celebrate the success of his latest hit, the Georgia native is also preparing to hit the road this summer.

After his first headlining tour with Chris Janson and Lauren Alaina, Cole is ready to play some fresh tracks for fans across the country.

"I will miss not having them with us during the summer. We have a new album coming out this year and I'll be incorporating new songs into the show as we release them," he teased. "I'm excited for the fans to hear this new music and get a chance to play it live. It's going to be a great summer so come out and catch a show."