Too Faced x Kat Von D: An Exclusive Look at a Major Beauty Collab in the Making

See the Better Together collection

By Diana Nguyen Aug 12, 2016 9:33 PMTags

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A photo posted by Jerrod Blandino (@jerrodblandino) on

What happens when two cult-favorite beauty brands come together and make a baby?

Makeup magic.

This week, Too Faced Cosmetics (Better Than Sex Mascara, anyone?) and Kat Von D Beauty (makers of the popular Tattoo Liner) joined forces to announce one epic collaboration. Come Dec. 26, you'll be able to get mini versions of those best-selling products, plus a heart-shaped shadow palette made for holiday-ready metallic smoky eyes (see tutorial below!). The Better Together collection also includes bold red lip hues and pretty pink blushes—which can live in a beauty bag that'll make any animal lover swoon.  

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Watch: Too Faced x Kat Von D: Behind the Beauty Collaboration

Can't wait ‘til winter to learn more about this major collab? We went behind the scenes with Too Faced co-founder Jerrod Blandino and Kat Von D, herself, at a photo shoot to get the whole scoop. Watch the video above to see how this partnership really came about.

Love the model's look in this video? We have the full tutorial here!

For daytime wear, it's all about Too Faced's sweet side of the shadow palette.

Step 1: Prep eyes with primer.  

Step 2: Apply BFF, a light shimmery nude, on the brow bone.

Step 3: Apply Friendspiration, a gold, into the crease and outer edges of the eye and down to the lower lid.

Step 4: Using Heart of Gold, press (don't sweep) the greenish hue onto the lid and into the inner corners of the eyes.

Step 5: Mix Power Couple, a dark copper, and Better Together, a dark brown. Using a liner brush and starting from the outer corner of the eyes, apply the blend to the lashline until you reach the middle of the eye—then diffuse the darker color into the rest of eye, creating more dimension.

Step 6: Apply three generous coats of mascara.

Ready for after-hours? Flip the palette over to the Kat Von D side.

Step 1: Use Yours, a matte gray, to create a smoky line under the eye.

Step 2: Starting from the outer corner, apply Devotion, a dark black, to the lash line to add more definition.

Step 3: Apply Lovestruck, a shimmery gold, to the inner corner of the eye, diffusing out under the smoky under-eye to add a little bit of light.

Step 4: Emphasize the shadow with a fierce cat-eye.

Step 5: Add some blush, a blood-red lipstick and voilà.

That's what we call teamwork.

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