Kevin Mazur/Getty Images for CrackleSummer trends are not made for the meek. The warm-weather season often calls for loud prints, bright ensembles and even bold Kate Bosworth-y makeup looks—the latter of which can be achieved with a few quick swipes of your favorite lipstick tube.
But between beach trips, backyard BBQs and rooftop parties, it can be hard to maintain that brilliant color without having to reapply during every bathroom break. Luckily, there exists a super-simple trick to getting long-lasting wear and—more importantly—a brighter pop of color.
Loving all things multifunctional, we turn to our all-purpose concealer for help. Beauty's most valuable product creates the perfect base for your bold color (think: the same way primer works for paint).
Optional: If your lip color is of the matte variety, apply a very tiny amount of lip balm to moisturize lips.