Instagram Star Baddie Winkle Channels Kate Moss, Proves Things Get Better With Age

Age is but a number

By Diana Nguyen Mar 31, 2015 9:50 PMTags
Baddie WinkleDanielle Levitt/Grit Creative Group

Move over, ladies of Advanced Style—there's a new grandma in town.

Instagram sensation Baddie Winkle has recently been tapped to front marketing agency Grit Creative Group's latest campaign. The 86-year-old Kentuckian shed her usual kitschy tie-dye wares for a few iconic coverings.

Most notably, the social media sensation donned blond tresses, a leopard jacket and held a cigarette just like Brit beauty Kate Moss did in a campaign for Supreme. For the same campaign, which aims to celebrate originality, Baddie also took a turn as legendary creatives Michele Lamy and Kurt Cobain.

Danielle Levitt/Grit Creative Group

"I liked portraying all of them, but by far Kate Moss was my favorite because I absolutely love her and I got to channel my inner supermodel," Baddie told E! News. "I had such a great time, and the staff was wonderful. The makeup artist, Robert Greene, was my favorite though; he made me feel beautiful."

Chock it up to her infectious spirit, cool confidence or the way she schools haters on a regular basis, but there's no wonder why the octogenarian—with the Instagram tag, "stealing your man since 1928"—has over 600,000 followers, including celebrity fans like Drake, Rihanna and Miley Cyrus.

This collaboration is just the latest example of seasoned names working with big brands—think Joan Didion x Céline and Iris Apfel x Kate Spade—and further proves that things really do get better with age.