It was only a matter of time.
The latest promo video teasing the sure-to-be-epic Comedy Central Roast of Justin Bieber spoofs his recent Calkin Klein undies ad, from the emo drumming to the beautiful blond model who can't keep her hands off the Biebs.
Except in this case, the model is roastmaster Jeff Ross.
And if you weren't entirely sure that the Bieber roast is going to be one of the most uncomfortable hours of TV you've ever witnessed...
"I want to stick my pinkie in your a--hole," Ross—clad in a blond wig, jeans and an open chambray shirt with nothing underneath—says in a throaty whisper to the understandably creeped-out 21-year-old.
Then more drumming...
"I'm a Belieber," Ross assures him as Bieber becomes a bit more frantic in trying to ward off his advances.
But at the podium Jeff will be come roast night. The Biebs has put his feelers out, meanwhile, for roasting favorite Seth Rogen, tweeting out "WeWantSeth #BieberRoast" yesterday and then tweeting at Rogen a link to the Skrillex-Diplo song (featuring Bieber) "Where Are Ü Now."
Sounds as though someone's being wooed! The roasting of young Justin Bieber goes down March 30 at 10 p.m. (the time the profanities start kicking in) on Comedy Central.