So, is it any surprise that Reynolds has been a trusted advisor on her new lifestyle website, Preserve?
"He's incredibly involved," Lively told me yesterday. "We're involved in everything that the other does. But he's influenced my taste so much on things like home design, things that I never loved before I now love because of him."
Preserve, launched a couple of weeks ago, is a blend of digital magazine features, videos and e-commerce.